SEO WEB DESIGN INTRODUCTION:
SEO (Search Engine Optimization) is the firs step of improving the volume and quality of traffic to your website from search engines via "natural" (i.e., "organic") search results for targeted keywords and phrases. Essentially, SEO tells search engines how relevant you are. A well-optimized website should spawn several organic listings in the first page of major search engines: Google, MSN, Yahoo. A "REACH A WEB" website will put you at the top of these search engines by building a W3C code-compliant website with relevant meta-data and site content that will help grow your brand and online presence.

SEO COMPETITION ANALYSIS:
We begin by performing a complete "SWOT" (Strengths, Weaknesses, Opportunities, Threats) analysis of your business. This information then tells us how to approach SEO initiatives with your site by identifying major competitors, industry trends and overlooked opportunities, specifically keywords or partnerships with similar online businesses and entities. We cultivate these relationships for you at no additional cost.

KEYWORDS AND KEY PHRASES:
We then conduct an initial Key Phrase Analysis that tells us which keywords are important to your business and how competitive and relevant they are. This, in turn, dictates our strategy for capturing these words and phrases. We then incorporate these keywords into your Meta-Data throughout every page.

Optimization:
Content is King! Meta-Data is important, but only insofar as it relates to the verbiage on your site. We look at every element of site content that affects your score in search engines: keyword descriptions, title tags, alt tags, H1 tags, keyword density, etc.. We use proven strategies and we have a track record that speaks for itself. Feel free to browse our portfolio to verify these results for yourself.

Directory Submission:
REACH A WEB will submit your site to the major search engines and perform analysis to make sure there are no broken links that might negatively affect your score.